新好哥哥（New good brother）.doc

新好哥哥（New good brother） Persistence and Innovation: the United Kingdom and the United States the present situation and the development of community newspaper in 2010 06 month 26 days 21:42 news magazine [small] practice [Print] a total of 0 comments on the history of American press recognized community newspaper, originally published in Boston in September 1690, the domestic and foreign public events. After more than 300 years of development, the community newspaper is one of the unique landscape of Western newspaper industry. In recent years, under the double impact of Internet and financial crisis, how is the development of western community newspapers? How do they respond to challenges in the new media environment? This paper takes the digital transformation of British and American community newspapers as an example to discuss the above issues. Community newspaper: a bright spot in the decline of traditional newspapers The challenges facing American and British traditional newspapers are the strong impact of new media such as the swift and violent Internet, and the financial tsunami at the end of 2008. In the United States, less than a month after the collapse of the Rocky Mountain News, the famous century old newspaper Seattle post also issued a stop printing version, only to update the network version. Not only that, according to the issuance of verification agency (ABC) statistics released in April 2009 showed that the New York post, Atlanta charter, Boston globe and other famous newspapers were decreased by 7.5%-20% range. In Britain, the circulation of 22 large national newspapers has declined each year at around 5%~10%. In the past year, circulation of the times has fallen by as much as 9.18%, according to the newspapers verification agency in November 2009, and the guardians circulation has fallen by 11.97%. Under this trend, the United States of North Carolina State University professor Philip Meyer in the Vanishing Newspaper: save the information age issu