漫谈我国电子商务的发展现状和对策（Discussion on the current situation and Countermeasures of e-commerce development in China）.doc

漫谈我国电子商务的发展现状和对策（Discussion on the current situation and Countermeasures of e-commerce development in China） Electronic commerce, first appeared in the 1993 American Clinton government work report to the national information infrastructure in the description of the meaning is the use of electronic information technology, network technology and modern communication technology, effectively the transaction behavior of commodity management of resources and people together, so as to realize the government and enterprises, between enterprises and between enterprises, the information exchange between enterprises and customers, business processing, goods and services transactions on computer, networking activities. But it not only refers to transactions based on the Internet, but also refers to the use of electronic information technology to solve the expansion of publicity, reduce costs, increase value and create opportunities for business activities. From 1997 Chinas first e-commerce transactions up to now, there have been 10 years, but the development of e-commerce in China is not perfect, the development between regions is not balanced, so there is a practical understanding of the development of electronic commerce in China, puts forward the scientific solution, in order to promote the development of electronic commerce in China healthy and effective. First, the current situation of Chinas e-commerce development E-commerce transactions grew rapidly. In 2005, Chinas netizens online shopping users reached 22 million, an increase of 38.6% over 2004, turnover of up to 13 billion 505 million yuan. In 2007, the volume of transactions completed by B2B e-commerce reached 21239 yuan, an increase of 65.9%, and the operating income of the operators reached 3 billion 900 million yuan, an increase of 49.1%. At the end of June 2008, online shopping users reached 63 million 290 thousand, half of the 36.4% increase in the overall users throughout the year Chinas e-commerce site coverag