代理酒水知识（Beverage knowledge）.doc

代理酒水知识（Beverage knowledge） There are methods and types are as follows several methods and types of agent agent liquor, wine agent to do first you must have three prerequisites: 1, you must hold a valid business license; 2, the initial investment funds; 3, convenient transportation and warehouse. According to your money, you can take the following ways: 1, if the agent drinks is just starting to respond and then you can choose a good local sales of liquor brand, do the brand liquor dealers two operators, responsible for local market distribution; 2, if you want to do. You can do this brand of liquor dealers distributors, is responsible for a large area or area of the distribution market; 3, if you allow the financial strength, you can through the media, network and so on the recommendation of a friend or channel, find one you interested, after investigation that sales market prospects of the development of the brand no liquor dealers in the local products, direct contact with the factory, the factory to take in the local market and full channel distribution rights, become the brand in the local market dealers; 4 If you have strong financial resources, you can find a liquor production plant, and work with them to develop a product or a range of products, to do the countrys total distribution (buyout). In short, you want to sell it, you must find a high brand awareness, large scale of production, the good reputation of products to do. Promotion is an important part of liquor marketing, and many liquor enterprises have a special liking for promotion. Whenever the off-season comes, liquor companies will use all the stops, the use of promotions so that the off-season is not weak; and when the season comes, sales promotion is to promote sales, coping with competition super tricks, frequently unveiled. We know that the promotion is one of the elements of marketing, is the enterprise to participate in market competition, active brand performance, an important tool of perform