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让人震撼的庖丁解牛式电动车销售技巧(Shocking Paodingjieniu type electric vehicle sales skills)
让人震撼的庖丁解牛式电动车销售技巧(Shocking Paodingjieniu type electric vehicle sales skills)
In November 2010, 13-14, I was invited to visit the electric car retail market in four cities, such as Baoding, Shijiazhuang, Xingtai and Handan, because of the terminal training for Emma electric vehicles. And wrote more than 8000 words Zhang Huiting Market Research unique conclusions, report North China electric car retail market 16 characteristics. Which go to the city of Baoding retail market, we found a very interesting phenomenon, Baoding electric car retail market concentration in Baoding City, West Street, which is a pedestrian street, the pedestrian street in accordance with our past cognition, usually walking street is to sell some fashion department store clothing high premium products mainly. The pedestrian street in Baoding is a high density, high concentration electric car retail market. In a hundreds of meters of the street had gathered a common domestic electric car brand, up to twenty or thirty, and every store clearly marked price space is almost zero.
In this fiery competition, how should electric cars be sold? Through long-term observation and Research on the terminal retail market as we know, all kinds of sales skills, and this visit, emerge in an endless stream, we found that like an electric car brand (responsible for the brand of Emma, I am not the brand name, and not to mention the name does not prevent everyone to learn his skills Paodingjieniu terminal) the sales skills really shocking.
As everyone knows, the electric bicycle are similar, but there are some moderate innovation in style, shape, color, product homogeneity is very serious, so in order to compare the personalized and differentiated retail promotion is really difficult. However, the brands shopping guide through personalized introduction, but let us have a sense of trust in their products, quality, stand out.
According to the impression I visited on the same day and the brief record of the night, I sor
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