华农mis复习卷和案例答案分析.docxVIP

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华农mis复习卷和案例答案分析

Sample: Fall of 2012 MIS Examination Paper (A)华南农业大学期末考试试卷(A卷)2012--2013学年第2学期 考试科目: 管理信息系统考试类型:(闭卷)考试   考试时间: 120  分钟1 True-False Questions(mark the corresponding letter T ( for True) or F (for False) for the following statement on Answer Sheet, 10 questions, 10 scores in total)1) Information systems literacy describes the behavioral approach to information systems, whereas computer literacy describes the technical approach.2) Deciding whether to introduce a new product line is the responsibility of an operational manager.3) Analytical CRM uses a customer data warehouse and tools to analyze customer data collected from the firms customer touch points and from other sources. 4) Electronic commerce designates the use of the Internet and digital technology to execute all of the activities of the enterprise.5) From the point of view of economics, information systems technology can be viewed as a factor of production that can be substituted for traditional capital and labor.6) IT infrastructure technology is purely a set of physical devices and software applications that are required to operate the entire enterprise.7) Faulty requirements analysis is a leading cause of systems failure and high systems development costs.8) In a pull-based model, production master schedules are based on forecasts of demand for products.9) Object-oriented development is more iterative and incremental than traditional structured development.10) Intangible benefits cannot be immediately quantified but may lead to quantifiable gains in the long run.2 Multiple-Choice Questions(Choose the best answer from the given choices and answer the question on Answer Sheet, 30questions, 30 scores in total)1) The use of information systems because of necessity describes the business objective ofA) survival. B) improved business practices.C) competitive advantage. D) improved flexibility.2) Order data for baseball tickets and bar code data are examples ofA) raw

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