城市文化形象塑造的路径选择（Path choice of urban cultural image）.doc

城市文化形象塑造的路径选择（Path choice of urban cultural image） Path of city cultural image City cultural image as the recognition system of the people to the city includes three levels: the mental image of the visual image of city, city image, city behavior. The visual image is the citys skin, behavior image is the citys muscle, blood is a mental image of city. City cultural image is a comprehensive system of three-dimensional and multi-dimensional and complex, shaping the city cultural image should follow the commonness and individuality of the combination of historical, realistic and forward-looking, the combination of economic and social benefits, the combination of realism and Impressionism, combining the truth scale and value scale combination principle. City image building Visual image of the city is a city cultural image of the surface and the explicit culture is the most intuitive, most popular performance, here a simple analysis only from the city building image, landscape art image and the image of the environment. City image building. Although the city building directly a certain special utensils materials can provide living, leisure, learning, etc. various kinds of life and social function for people, but fundamentally it is a certain geographical conditions, social historical and cultural heritage and performance. Most of the city culture construction in our country is relatively thin, paid more attention to the external form and commercial value. In shaping the citys image building in the pursuit of commercial value at the same time to pay more attention to the construction of the cultural city of the main functions of the assignment, development orientation, history, religious belief, ideal sentiment, cultural values and other factors involved in infiltration and buildings, make buildings vivid, make people enjoy the process a three-dimensional painting of the building and feel culture. Especially the landmark cultural values higher to improve the citys visibilit