analysis- on the internet product category（在互联网上分析-产品类别）.doc

Analysis: On the Internet Product Category (Research papers Download News) ‘refers to the ability to provide products to the market, is that people use and consumption, and to meet the needs of some people anything, including tangible goods and intangible services, organizations, ideas, or a combination thereof. Products can generally be divided into three levels, namely, the core product, in the form of products, the core product is the extension of the product overall product offer direct benefits to buyers and effectiveness;. physical appearance of the product is the physical product on the market, including product quality, features, styling, trademarks and packaging; extension product is the whole series of products provide additional benefits to customers, including delivery, installation, maintenance, security, etc. in the field to give consumers the benefit of the consumer ‘- Baidu. Encyclopedia. User group classification For individual users Individual users is often said 2C, this is well understood, many products are separately for individual users, such as QQ, office home edition, but also some products that is open for individuals but also for business users, such as microblogging and microblogging platform, Taobao C2C, because his profit model is 2C and 2B, it is a hybrid product. For business users Lift IBM, Cisco, Huawei, etc., we are very familiar with, but you have not used their products is estimated, not surprising that these company’s products are targeted at business users, it is often said that the commercial products I use at home Cisco routers, but also a very cheap 56 hundred, because he can cover 300 square meters of space, while access to dozens of wifi, this product looks like home, actually for small entrepreneurs. Earnings pattern classification Make money selling other people’s stuff Earnings mode only two, remember, others are fooled either you sell someone something, make a difference; Either you sell somet