3 利益相关者理论.ppt

Implication for corporate governance How has Vanke committed to its CSR? Indentifying potential issues caused by stakeholders of a developing project A  Suppose Longhu real estate company is interested in developing a residential project A in Huxi. Project A is supposed to locate in/beside a national park with beautiful scenery, wild animals and local residents living for generations. In the feasibility study stage, you and your team who work for Longhu are responsible for identify the issues caused by current/potential stakeholders of this project. Stakeholder Theory R. Edward Freeman (1984) Strategic Management: A Stakeholder Approach The stakeholder theory The stakeholder theory is a theory of organizational management and business ethics that addresses morals and values in managing an organization. It attempts to address the Principle of Who or What Really Counts. What’s a stakeholder? A broad way any group or individual who can affect or is affected by the achievement of the organizations objectives (Freeman ,1984: 46) Voluntary stakeholders bear some form of risk as a result of having invested some form of capital, human or financial, something of value, in a firm. Involuntary stakeholders are placed at risk as a result of a firms activities. But without the element of risk there is no stake T Donaldson, LE Preston, (1995), The stakeholder theory of the corporation: Concepts, evidence, and implications, Academy of management Review A traditional input-output model of a firm A firm Investors Suppliers Customers Employees (Donaldson Preston, 1995) A firm Suppliers Investors Employers Customers Government Environmental Group Community Future Generation A Stakeholder Model of a Firm (Donaldson Preston, 1995) Descriptive Describes and explains specific corporate characteristics and behaviors. The nature of the firm The way managers think about managing How board members think about the interests of corporate constituencies How some corporations are