大学英语跨文化交际chapter8 Cultural influences.ppt

大学英语跨文化交际 Chapter 8 Cultural influences on Contexts Questions for Chapter 7 Explain Edward T. Hall’s Context-Culture Theory, illustrate with examples when necessary. Explain Kluckhohn and Strodtbeck’s Value Orientation Theory, illustrate with examples when necessary. Explain Hofstede’s Dimensions of Cultural Variability Theory, illustrate with examples when necessary. Communication is influenced by external environment: all human interaction is influenced to some degree by the social, physical, and cultural settings in which it occurs. This is known as the communication context. Three basic assumptions about human communication: Communication is rule governed. Contexts specify the appropriate rules. Rules are culturally diversed. Communication is rule governed People expect culturally determined patterns of behavior or rules to govern their interactions Contexts specify the appropriate rules Contexts as a classroom, bank, church, hospital, courtroom, wedding, or funeral determine which communication rules apply Rules are culturally diversed. Culture’s Influence on the Business Context Management Business Etiquette Norms Culture’s Influence on the Business Context Business negotiation is intertwined with cultural exchange. This is due to globalization, which is a result of growth in U.S. and foreign multinational industries since the 1960s. Management “Management” can be viewed differently from culture to culture. 1.Management In China 2.Management in the United States 3.Management in Germany 4.Management in Japan 5.Management in France 6.Management in Mexico and Latin America 1.Management In China Chinese business values emphasize kinship, interpersonal connections, respect for elders, and hierarchy. 2.Management in the United States In the United States, the manager is a cultural hero. Dominant managerial values in the United States include “achi