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拜访陌生客户时如何巧妙询问(How to ask tactfully when visiting a strange customer)
拜访陌生客户时如何巧妙询问(How to ask tactfully when visiting a strange customer)
How to ask tactfully when visiting a strange customer?
Date of publication 2007-11-27
According to statistics, many salesmen in visiting unfamiliar customers, the success rate is lower than expected, or even far below the normal level! The main reason is that there is no way to pay attention to communication, such as asking. Clever questioning is especially important when visiting an unfamiliar customer! Can let you in a few minutes, quickly understand the actual needs of a new customer, they used related products distribution experience, and they want to find what is now the new brand or product, these important information can help a business establishment and revision of their negotiation strategy, improve call strange customer success rate.
Unfortunately, this problem did not get enough attention, not only the business people generally appear this problem, some work for many years old salesman and even some enterprise sales manager is also true. They appear problems, there are two common: first, have not mastered the actual needs of a strange customer, they began to talk rashly about business, negotiation strategy is lack of pertinence, efficiency can be imagined! The other is some information about unfamiliar customers when trying to ask the wrong way to obtain important information, need therefore, will not be able to formulate and adjust the negotiation strategy, the failure ratio of course is also very high.
The above, no matter what kind of reason, is related to a similar problem, that is, how the salesman visits a strange customer, especially when visiting, how to ask each other cleverly to understand each other! Only when the salesman has grasped the knowledge in this field and applied it skillfully in practical work can he effectively improve his professional level and ability!
What information do you need to know about each other?
First of all, the salesman must make clear when visitin
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