报刊英语考试知识点(个人整理).pdf

Unit 1 Economic Digest The mystery of the Chinese consumer 揭秘中国消费者 LILY LI wears a lanyard with a little plastic card around her neck, even at weekends.It is a badge of honour: it shows that she has a white-collar job.(She is a secretary at Access Asia, a retail-research company in Shanghai.) She uses Apple earphones for the cheap Chinese mobile phone in her pocket, so it looks as if she owns an iPhone.And she drives to work, though it takes four times longer than public transport, just to show off her little car. 李小姐周末也佩戴者一张小塑料卡片。这是荣耀的象征：白领。（李小姐是通亚公司 Access Asia 一位秘书，通亚公司 是上海一家零售市场调研公司。）李小姐包里装着便宜的国产手 机，耳上却戴着苹果的耳机，看起来就像用的是苹果 iPhone 手机。李小姐驾车上班，尽管 耗时是公交车 4 倍，但是她就是想显摆她的小车。 After decades of deprivation and conformism, Chinese consumers regard expensive consumer goods as trophies of success.In public, they show off. In private, they pinch pennies.The owner of a gleaming new BMW will drive around for half an hour to avoid a 50 cent parking fee.And she will hesitate to spend much on interior decoration, because only her family sees the inside of her flat. 过了几十年的清苦日子，循规蹈矩。中国消费者们现在觉得昂贵的消费品昭示着成功。在外 就炫耀不已，私下，锱铢必较。拥有一辆闪耀的新款宝马车就得四处转悠半个小时避免交那 点停车费。购买房屋内部装饰则很犹豫，因为只有家人才看得到房子内。 By some forecasts China will be the second-largest consumer market in the world by 2015, not far behind America.Chinese people already buy more cars than people in any other country: 13.5m last year to Americans’ 11.6m.China is on its way to becoming the biggest luxury-goods market.The central govern