language points unit1 模块4.ppt

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language points unit1 模块4

学习目标: 1.识记重点单词和短语。 2.理解具体语境中单词和短语的基本用法。 3.结合语境运用重点单词和短语的正确形式填空 造句。 Revision : What is an advertisement A commercial advertisement is one which someone has paid for to advertise a product or service. commercial ad A commercial advertisement is one which someone has paid for to advertise a product or service. PSAs PSAs are often run for free, and are meant to educate people about health, safety, or any other problem that affects public welfare. summary Advertisements,which often use words and pictures to p________ people to buy a product. There are two main t_____ of advertisements. One is called c_________ advertisements, which are meant to p ______ a product or s ____ .But they don’t tell the c _____ truth. So we must be a_____ of the skillful methods used in ads. Even if an ad doesn’t lie, it does not mean it is altogether i_________. Another one is called PSAs, which are m______ to educate people about health, s______, or any other problem that affects public w________. They also use a________ pictures and clever language. China began a nationwide public service advertising c________ in 1996. All the PSAs are meant to b_______ the public. 1.习惯于 2. 做研究 3. 于某人分享 4. 说服某人去做--- 5. 相信,信任 6.支付 7. 免费的 8. 目的是,旨在于 9. 意识到 10. 欺骗某人做--- be/get used to doing do research on share....with.... persuade....to do/into doing believe in pay for for free be meant to be aware of /that fool ....into.... 11. 以---为荣 12. 对---感到满意 13. 上当,受骗 14. 开---玩笑 15. 服务公众 16.鼓励某人做---- 17. 使大众受益 18. 遵循某人的 建议 19当谈到--- be proud of feel pleased with fall for play tricks on serve the public encourage ....to do benefit the public follow one’s advice when it comes to 短语补充 1.商业广告 commercial advertisements 2.公益广告 public service advertisements 3.治愈口臭 cure bad breath 4.处理 deal with/ do with/ handle 5.社会问题 social concerns 6.过健康的生活 live healthy lives 7.将—联系起来 make a connection with 8.过更好的生活 lead better lives 1. You are not standing by/ beside me, so I do

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