宁波服装业对外贸易比较优势分析.doc

 毕业论文独创性声明 本人郑重声明所提交的毕业论文是本人在指导教师的指导下进行的研究工作及取得的研究成果。除文中特别加以标注的地方外，论文中不包含他人已经发表的学术成果或者他人为获得高等院校学位而使用过的材料，论文中不涉及任何知识产权纠纷。否则，本人将承担一切责任。 学生签名：___XXXXX__ 日 期：__XXXXX__ 摘 要 随着经济全球化的不断深入，我国民营企业有了更多机会了解世界各国企业的先进经营模式和先进科学技术。这对于我国的民营企业而言可以很好地实现自身的发展，但同时外来企业的进入又使得本土企业在很多方面面临巨大的压力，外来企业带来了相对廉价的商品和更高品质的服务，使得国内企业必须改革创新。 在实践上，宁波服装企业所依赖的以产品规模成本为依托的竞争优势不再具有长久的保持能力，而从自身贸易结构及比较优势来提升服装企业品牌竞争力已逐渐成为许多服装企业获得持续发展能力的动力源。所以,掌握宁波对外贸易结构及比较优势现状,对对外贸易发展战略指导意义。 本次研究是以宁波服装业为研究对象，通过研究比较优势的现状、发展特征，以及所存在的问题等，来为宁波服装企业提供一个切实可行、应用面广的优化策略，从而更好的实现宁波服装企业的发展和壮大。 关键词：宁波服装业；比较优势；对外贸易 Abstract With the economic globalization, Chinas private enterprises have more opportunity to learn about the world of advanced enterprise management mode and advanced science and technology. This may well realize its own development for Chinas private enterprises, but also makes the entry of foreign companies face tremendous pressure local businesses in many ways, foreign companies brought relatively cheap goods and a higher quality of service so that domestic enterprises must reform and innovation. In practice, Ningbo garment enterprises rely on product cost as the basis of the size of competitive advantage no longer has the ability to maintain long-term, but from their own trade structure and comparative advantage to enhance the competitiveness of the clothing brand has become many garment enterprises achieve sustained power source capacity development. Therefore, a comprehensive and systematic grasp of the status quo in Ningbo Foreign Trade Structure and comparative advantage, for the development of foreign trade development strategies and policies guiding significance. This study is based in Ningbo garment industry as the research object, through the research status of comparative advantage, the development features, as well as the problems, etc., to provide a practical garment enterprises in Ningbo, a wide application optimization strategy, in order to better Ningbo garment enterprises to achieve development an