昆明旅游二次创业背景下景区发展现状附对策.docVIP

目 录 摘要………………………………………………………………………………………………3 一昆明旅游二次创业概述………………………………………………………………………5 1 提出昆明旅游二次创业的意义………………………………………………………………5 2昆明旅游二次创业规划实施情况……………………………………………………………6 二 石林旅游发展现状…………………………………………………………………………6 1石林简介………………………………………………………………………………………6 2石林景区近年来的旅游业发展情况…………………………………………………………7 3石林景区的经营管理状况分析………………………………………………………………8 4石林的旅游产品………………………………………………………………………………9 三 昆明旅游二次创业背景下石林面临的机遇和挑战………………………………………11 1机遇……………………………………………………………………………………………11 2挑战……………………………………………………………………………………………12 四 昆明旅游二次创业背景下石林景区发展的对策措施……………………………………13 1 充分利用政府相关的扶持规制政策…………………………………………………………13 2引进并不断提高旅游人才的整体素质………………………………………………………14 3对景区旅游产品的深度开发…………………………………………………………………15 4加大力度宣传石林旅游形象…………………………………………………………………17 5加强生态和资源保护,推进石林旅游发展…………………………………………………18 五 结语…………………………………………………………………………………………19 参考文献…………………………………………………………………………………………20 昆明旅游二次创业背景下的景区发展“12345”旅游国际化发展战略，加快推进创建世界一流景区、打造国际旅游胜地的步伐。On Kunming scenic spots’ development under the tourism second pioneering background: Taking the Stone Forest National Geological Park as an example [Abstract] In recent years, with the rapid development of tourism in Yunnan province, the role Kunming plays in the provinces tourism pattern has been changed, and it’s role as a center of tourism transit and distribution has gradually been weakened, and Kunming tourism industry is facing a increasingly serious challenges. Faced with the present situation, to achieve the long-term development of Kunming tourism, It’s an inevitable trend to make and implement measures about the second pioneering of Kunming tourism. As the symbol of Kunming tourism, the Stone Forest has been authorized by the city as the primary one of the six major scenic spots under the background of Kunming tourism’ second pioneering, according to a analysis on the developmental status of the stone forest scenic spot, this paper is exploring the opportunities and challenges the Stone Forest facing during the process of Kunming tourism’ second pioneering, and making a reasonable plan to exploit