中国电视谈话类节目存在的问题及应对策略—以《实话实说》为例.doc

中国电视谈话类节目存在的问题及应对策略—以《实话实说》为例.doc

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中国电视谈话类节目存在的问题及应对策略—以《实话实说》为例

目 录 摘要····································································Ⅱ英文摘要·······························································Ⅲ 引言····································································1 第一章 电视谈话节目的定义··········································2 1.1 电视谈话节目的定义················································2 1.2 电视谈话节目的基本要素···········································3 1.3 电视谈话节目的兴起与发展·········································4 第二章 以《实话实说》为个案谈我国电视谈话节目存在的问题 ·········································································7 2.1《实话实说》——生的伟大,死的轰动······························7 2.2 以《实话实说》为例谈我国电视谈话节目存在的问题···············8 第三章 我国谈话类节目的出路······································11 3.1策划要分众化和地域化······································11 3.2选题要平民化、个性化、多元化······························11 3.3主持人的选择要贴合栏目定位································12 第四章 结论···························································13 参考文献·······························································15 致谢····································································16 中国电视谈话类节目存在的问题及应对策略 ——以《实话实说》为例 摘 要 电视谈话节目在上世纪50年代兴起于美国,40年后以《实话实说》为首的电视谈话节目在中国风生水起,一股强劲的“谈话风”抢滩中国电视黄金档,一时谈话成风。2002年谈话节目在对中国电视观众的第一轮攻势过后,进入了沉寂的深入探索时期。本文试以《》为标杆,简要分析,以此为切入点,分别从主持人,嘉宾选择,谈话内容等环节剖析我国电视谈话节目存在的主要问题,为中国电视谈话节目尽快突破“瓶颈”,步入良性循环的健康之路建言献策。Problems Existing in Chinese TV Talk Show and their Strategies ----taking tell it like it is as example Abstract TV talk show emerged in America in the 1950s last century. Forty years later, TV talk show, led by tell it as it is, prospered in China, for a second, talk show preveils in china TV prime time programmes so as to talk becoming fashion. After the first round of attracting Chinese TV audience, TV talk show had entered a period of in-depth exploration in 2002. This paper ,taking tell it like it is as example, will supply some suggestions to help Chinese TV talk show to break “bottleneck” as soon as possible and step into a healthy road of virtu

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