股票投资简介：英文版.ppt

An Introduction to Stocks Spring 2007 ? Jason Lee Freshman Sophomore Business Club Today’s Topics What are stocks? What is the stock market? How do we make money off investing in stocks? Why should I invest? Why stocks or mutual funds? Why not just save? How should I invest? Understanding yourself to determine your financial goals Finding what you can do and what you want to do Where do I start? What resources are out there? How can I learn more? How do I start investing? Stock Basics(What are stocks?) What is a stock? Common stock – most “common” type Gives you a “share” of ownership of a publicly traded company Claim on its assets and earnings (dividends) Also something called “preferred stock” Fixed dividend payments What is a stock? Ticker symbols Set of letters that represent a security traded on an exchange Ex. MSFT, GS, AAPL, MA, BUD, LUV What are capital gains? Increase in value relative to the purchase price Not realized until asset is actually sold The Markets Exchanges Lists stocks and sets policies for how stocks are traded Major exchanges New York Stock Exchange (NYSE) American Stock Exchange (AMEX) NASDAQ The Indices (index) Imaginary collection of stocks that is supposed to represent the stock market SP 500 (500 largest companies on US stock Market) Dow Jones (30 most significant stocks in the stock market) Nasdaq Composite (index representing all the stocks on the Nasdaq(tech)) What Causes Stock Prices to Change? Supply and Demand Earnings (expectations) Sentiments, attitudes, sense of greed Economic Indicators Follow the leader Manipulation LOTS of different theories Why invest? Why stocks?(What about my savings account?) 1976-2000 Investment Average Annual Return SP 500 11% Small-Company Stocks 12% U.S. Treasury Bonds (short-term) 4% U.S. Treasury Bonds (long-term) 5% Savings Interest Rate 1-3% Inflation 2-3% Source: The Motley Fool Guide: How to Start Investing What is this course about? 136% Gain in less than 1 year NASDAQ