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18 20 24 28 32 36 40 44 48 54 60 66 72 80 88 96 104 112 * Proportion refers the size relationship of visual elements to each other and to the whole picture. One of the reasons proportion is often considered important in composition is that viewers respond to it emotionally. Proportion in art has been examined for hundreds of years, long before photography was invented. One proportion that is often cited as occurring frequently in design is the Golden mean or Golden ratio. Golden Ratio: 1, 1, 2, 3, 5, 8, 13, 21, 34 etc. Each succeeding number after 1 is equal to the sum of the two preceding numbers. The Ratio formed 1:1.618 is called the golden mean - the ratio of bc to ab is the same as ab to ac. If you divide each smaller window again with the same ratio and joing their corners you end up with a logarithmic spiral. This spiral is a motif found frequently throughout nature in shells, horns and flowers Other combinations are just as bad! Can’t read the above?! Unless you know how to contrast the colour palette Sample White Design Keep it Clean Simply and Elegant White backgrounds will glare Use images sparingly – but striking Type Presentation here * Proportion refers the size relationship of visual elements to each other and to the whole picture. One of the reasons proportion is often considered important in composition is that viewers respond to it emotionally. Proportion in art has been examined for hundreds of years, long before photography was invented. One proportion that is often cited as occurring frequently in design is the Golden mean or Golden ratio. Golden Ratio: 1, 1, 2, 3, 5, 8, 13, 21, 34 etc. Each succeeding number after 1 is equal to the sum of the two preceding numbers. The Ratio formed 1:1.618 is called the golden mean - the ratio of bc to ab is the same as ab to ac. If you divide each smaller window again with the same ratio and joing their corners you end up with a logarithmic spiral. This spiral is a motif found frequently
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