Written Business Communication 英语商务写作要点(笔记).doc

I No abbreviation or capital words expand the subject line to make it more informative salutation and closing: Dear……Sincerely Consider “CC” or “BC”( blind copy) 80% of the writing should be in the active voice 15% passive voice is allowedsoften the tone present bad news II: Intercultural Communication High-context: little is said; most of the communication is inferred Low-context: much is said; most of the communication is explicitly spelled out Government: if information flows freely from the government, then usually that culture is low-context; if the information is a bit subdued(抑制) or all the information is not provided, probably that culture is high-context. Cultural Differences Individualism versus Collectivism Time Business versus personal relationships Power relationship Truth Food Intercultural Nonverbal Communication Body language Gesture Space Time(Monochronic一元时间模式, Polychronic 多元时间模式) Clothing Colors The successful Intercultural Communication is: Aware that his or her preferred values and behaviors are influenced by culture and are not necessarily correct. Flexible and open to change Sensitive to verbal and nonverbal behavior Sensitive to differences among individuals within a culture Aware of the values, beliefs and practices in other cultures Common Writing Errors Writing in the passive voice. Writing using unparallel structure Agreement: A: Subject—verb; B: Pronoun Series Comma Hyphen(连字符) Correct semicolon use Colon Fragment Run-on Sentences Writing Contractions 缩写 Using exclamations points 感叹号 Exercises: You Attitude We have expanded our inventory to give you the largest selection in town. You can choose from the largest selection of gifts in town, thanks to Shepherd’s large inventory. We shipped your order today. The 500 red and gray sweatshirts you ordered were shipped today and will reach you early next week. We are happy to give you a credit line of $2000. You now have a credit line of $2000 with Visa. (Don’t talk about the reader’s feel