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英译汉(论文中要求的)
Wal-marts low purchasing strategy analysis
Wal-mart has retailers among the world in decades, to first because it take everyday parity, consistent low sales strategy. Wal-mart is not a commodity or some kind of commodity selling, but all goods at the lowest possible price sales; Not in a land or within a period of time, but is selling perennial sales at the lowest possible price.
Wal-mart retail method usually formulated in commodities in store, first list of purchase invoice, then investigate the goods ggod in rival store in general retail price, and then in the two prices to determine a middle price as between the retail price of the goods. Wal-mart every Saturday morning to hold managers meeting, if there are stores a goods in other shops report than wal-mart cheap price, the company will immediately, in order to achieve in this region in the retail price of goods within the lowest wal-mart.
wal-marts low purchasing method
Cheap price, reliable quality, is the biggest competition advantage. Wal-mart In order to obtain and keep this advantage, wal-mart try to depress the purchase purchase price, their goods mainly adopted the following methods:
1 centralized procurement
Centralized procurement refers to a special purchasing agency wal-mart and full-time purchasing personnel, unified responsibility of wal-marts commodity purchasing work. Wal-mart stores subordinate to the responsible only for each product sales and internal warehouse management work, for commodity procurement, each store only text, no discretion, only can according to own actual situation proposed suggestion to the company headquarters purchase.
The advantages of centralized purchasing mainly manifested in the following aspects:
(1) as wal-mart implement centralized procurement system, high-volume replenish onrs stock, so in procurement strong demand ability, can fully enjoy the amount of commodity discount.
(2) to regulate wal-mart centralized purchasing purchase behavior of the. In decentralized
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