2015年 大学国际采购(英)期末考试重点 采购与供应链管理.docx

题型：单选20*2’=40；多选10*3’=30；简答4（30分）章节：1、2、3、4、6、7、8、9、13【P5 value chain (primary activities support activities) 结合P8 table1.1】Primary activities are those activities that are required to offer the company’s value proposition to its customers. They consist of inbound logistics, operations, outbound logistics, marketing andsales and customer service activities.Support activities are required to support the company’s primary activities. These include procurement, technology, development, human resources management and facilities management (Firm infrastructure: Finance, Strategy, etc.).AspectsBuying for primary activitiesBuying for support activitiesProduct assortmentNumber of suppliersPurchasing turnoverNumber of Purchase ordersAverage order sizeControlDecision-making unit决策单位Limited to largeLimited, transparentVery large, considerableConsiderableHighDepends on type of production planningEngineering, manufacturingspecialists dominantVery largeVery largeLimitedVery LargeSmallLimited, forecast-related or project-related planningFragmented, varies with product or service【P8-9 definition of concepts中六个流程figure1.2; 比较P8purchasingprocurementP10】Purchasing:Managing the company’s external resources in such a way that the supply of all goods, services,capabilities and knowledge which are necessary for running, maintaining and managing the company’s primary and support activities is secured at the most favorable conditions.Procurement: All activities that are required in order to get the product from the supplier to its final destination. It encompasses the purchasing function, stores, traffics and transportation, incoming inspection, and quality control and assurance.【P12-14杜邦分析，purchasing对RONA(return on net assets净资产收益率)的贡献】看书！【P15-16 classification of purchasing goods，能够举例和知道采购特征】Raw materials原材料materials which have undergone no transformation or a minimal transformation and which serve as the basis materials for a production processIron ore, copper ore, coal; natural raw mat