现代汽车美容与装饰.doc

黑龙江大学剑桥学院 摘 要 　 根据调查，中国平均每辆车每年美容装饰费用为1552.3元，其行业总收入达250多亿，与国外发达国家的平均年产值就已超过3500亿美元相比还有很大的差距。差距即意味着一定的增长空间，有专家预测，在未来3至5年间，中国汽车保有量将增长4至6倍，汽车美容养护服务消费必将会演变为一种日常消费，汽车美容养护业这个充满黄金的朝阳产业正在成为中国汽车产业链条中最为关键的一部分。不难看出，汽车美容业在中国有着巨大的市场发展空间。本文介绍了汽车美容装饰的基本知识和方法，并着重于实际应用与操作。主要内容有：汽车美容与装饰概论、汽车装饰的定义、汽车美容的定义、汽车装饰美容业的现状和前景等进行了简单的介绍，并对一些美容和装饰的一些基本方法进行了阐诉，使大家对汽车美容装饰有初步的了解，以及汽车美容装饰的前景发展。 关键词: 美容 装饰 发展前景 Abstract According to the survey, the average car in China each year 1552.3 fee for beauty adornment, its industry totaled $250 billion, and the average annual output value of the developed country has more than 35 million dollars compared to still have a large gap. That means that certain disparity, experts predicted growth in the next three to five years, Chinas auto quantities will grow 4 to 6 times, car hairdressing maintenance service consumption will evolve into a daily consumption, auto maintenance and beauty of the possession of gold is becoming a sunrise industry of Chinas automobile industry chain of key part. It is easy to see the beauty industry, automobile in China has a huge market development space. The paper introduces the basic knowledge and methods, and focuses on the actual application and operation. Main contents: the car beauty and adornment, introduction of automobile decorative definition, car hairdressing cosmetic industry, automobile decorative definition of the current situation and future prospect, simply introduced, and some of the beauty and the adornment of some basic methods, explaining to car hairdressing adornment to have a preliminary understanding, and the prospect of the development. Keywords: hairdressing adornment development pros 目 录 摘 要………………………………………………………………………………………I Abstract……………………………………………………………………………II 目 录……………………………………………………………………………………III 第一章 绪论………………………………………………………………………1 1.1汽车装饰与美容概述……………………………………………1 1.2中国汽车美容市场分析………………………………….........................………………………………………2 2.1汽车装饰美容业的现状和前景……………………………………………2 第三章 汽车美容装饰简介………………………