NGO of Germany 协同效益行动经验.pdf

German NGOs Action Experience on Co-Benefit (Health and Climate Protection) Axel Friedrich Germany Health (Diesel Particle) Public Awareness Elements of a successful Communication Strategy • Scandalise • Emotionalise • Personalise • Simplif Scandalise Avoidance Potential of premature Mortality by Use of Particle Filter: Total Mortality: (3*0,6%) 1,8% (0,6 to 3,3%) Cardio pulmonal Mortality (3*0,9%) 2,7% (0,9 to 4,8%) Lung cancer – Mortality (3*1,4%) 4,2% (1,2 to 6,9%) Total Mortality (800.000) 14.400 death cas Cardio pulmonal Mortality (460.000) 12.420 death cases per/a Lung cancer (40.000) 1.680 death cases per/a Source: Wichmann, Institute of Epidemiology, GSF Scandalise Berlin, 27. Februar 2003 Press Release: German Automotive Industry will not use Soot Filter because of Cost Reasons Alliance „NO Diesel without Filter“ ask them, to follow the example of the French automotive manufactures Die bundesdeutschen Automobilhersteller sollen dem Beispiel der Days of Exceedings of the pm10 24h limit in German Cities in 2005 Locations Days of Exceeding pm10 Leipzig-Mitte 74 M/Landshuter Allee 71 Bremen Verkehr 2