new balance新百伦纽巴伦.pptx

NEW BALANCENEW BALANCEIntroductionCompany ProfileCompany structureForm of InvestmentCompany policy2341SWOT analysisPEST analysis Local Investment Local Resources Purchases Labor Training Environment Business EthicCompany ProfileNew Balance Athletic Shoe, Inc. (NBAS), is an American footwear manufacturer based in the Brighton neighborhood of Boston, Massachusetts, United States (US). New Balance is a privately held company founded in 1906 by William J. Riley. It sells various kinds of shoes, apparel, accessories and collections for men, women and kids. Company structureHRdepartmentfinancial departmentsales departmentPurchasesdepartmentQualitydepartmentproduction departmentpurchasesfinancialsalesHuman resourcesQuality inspectionproduction departmentproductionFactory acceptance testAfter sales serviceproductionDomestic sales departmentAboard sales departmentdesignNetwork marketing departmentMarketing departmentquotation departmentbusiness departmentCompany structure AmericanToday, NB is the only factory in the United States have exclusive handmade traditional and insisted global sports brand, New Balance every four pairs of shoes sold in the United States, there is a pair of New Balances five U.S. plants by American workers manufacture or assembly?? China NB ranked second in American sports brand in 2000,and it has 1061 stores in China.It commitment to domestic manufacturing allows New Balance to employ 1,300 skilled American workers. We also purchase materials from many domestic suppliers, who employover 7,000 workers locally. Take a closer look at each of our factories, where craftsmanship is always on display. From of investmentIn recent years New Balance started in the China pop，In 2013 this brand began to formally enter the China market, the new balance uses investment approach is alliances in the world market1. Investment Advisory：Investors can use the telephone, fax, e-mail contact headquarters, the headquarters will provide professional investment advice an