nh航空公司乘务员忠诚度分析word论文.docxVIP

AbstractWith the development of the market economy, in some enterprises, thereexists someturnover, departure, slacking, leakingtradesecretsand so on.This phenomenonseriouslyimpacts on the survival and development of the enterprises. Especiallyalongwith thearrival ofthe new normalof economic and social development, which needsboth maintainingeconomicgrowth andoptimizingthe economicstructure. All kinds of enterprises,especiallythe labor-intensive enterprises arefacinghugepressure.Becauseall of these,staff loyaltymanagement-onebranch ofhuman resources management is becomingmoreand moreimportant.This article is divided into threelevels: first, ask questions, analyzethecurrent situation and backgroundof loyaltyon international and domestic reference, Roussea psychological contract questionnairedesignedemployeesatisfaction questionnaire. ThroughaquestionnairesurveyofNHAirlines flight attendant group job satisfaction, get first-hand data, combinedwith interviews to understand theirtrue thoughts, exploreand studythe loyaltyissueof NH Airlines; secondly, analysis of the current situation, reasonand influenceof NH Airlines flight attendant staff loyalty. Although the flight attendantsloyaltyis still relativelyhigh, but in flight work pressure, the pressureofcompanymanagement, rewardand punishment is unknown, physical stress, holidaynot securityissues such asthe backlog, if not feasiblewayto solve theproblem, the futurewill causeadeclinein employeeloyaltycontinued, leaving will betransferred finallyhehad becomeemployees of theresults, the companywill eventuallysuffer losses; finally, in-depth discussion on Countermeasures to improve crew staffloyaltyofNH airlines.Based on the psychological contract theory, combined with theactual, forNH airlines ofdifferent administrativelevels, thedifferent needsofthe managersand crew for NHcompany to retain talent, improve enterprisecohesion, provide countermeasures forsustainable development. At thesametime, and provide thereference for oth