沃尔玛供应链管理中存在的问题及解决资料.doc

摘要 由于信息技?术的不断发?展和全球竞?争的日益加?剧，传统的物流?服务已满足?不 了人们的需?求。具有前瞻性?的企业不再?单纯的着眼?于单个企业?的成本和收?益管 理，而是将采购?、供应链以及?生产、流通和销售?等环节看成?一个整体价?值链，实 施供应链管?理。可以说，21 世纪的物流?竞争就是供?应链之间的?竞争。供应链作 为构建企业?核心竞争力?不可复制的?手段，它不仅可以?优化企业内?部管理，整个企 业现有资源?，也可以使企?业通过强强?联合，充分挖掘和?利用企业外?一切可以利?用 的资源，实现优势互?补，在竞争合作?中，实现联合企?业共赢的目?标。供应链管理? 可以为企业?带来更大的?经济效益和?更加长远的?发展空间。 沃尔玛作为?世界零售业?之首，凭借自身的?优越条件，始终信奉顾?客至上，推 行天天平价?。其对供应链?管理的应用?，一直是其他?零售企业争?相模仿的对?象。沃 尔玛的成功?不得不说是?一个必然，现新的信息?管理技术、完备的配送?中心、一流 的供应链管?理人才??都为沃尔玛?的的发展奠?定了基础。 本文通过对?沃尔玛供应?链管理的介?绍，针对沃尔玛?现有供应链?管理中存在?的问 题进行了着?重的分析，并提出了相?应的解决方?案。从沃尔玛先?进的管理技?术中我 们可以学到?：我国现有零?售业应该如?何去应对的?国际竞争的?剧烈冲击及?如何找到 适合企业发?展的战略方?针。希望供应链?管理在我国?能得到快速?发展。 关键词:供应链、供应链管理?、核心竞争力? 2 Abstr?act With the devel?opmen?t of the infor?matio?n techn?ology? and the growi?ng globa?l compe?titio?n, the tradi?tiona?l logis?tics servi?ce alrea?dy cant satis?fy the peopl?es needs?. Forwa?rd-looki?ng enter?prise? no longe?r simpl?y focus? on the costs? and benef?its of indiv?idual? enter?prise? manag?ement?, but will purch?ase, suppl?y chain? and produ?ction?, circu?latio?n and sales? such links? as a whole? value? chain?, the imple?menta?tion of the suppl?y chain? manag?ement?. Can say, in the 21st centu?ry logis?tics compe?titio?n is the compe?titio?n betwe?en the suppl?y chain?s. Suppl?y chain? as a const?ructi?on enter?prise? core compe?titiv?e abili?ty of the dupli?cated? means?, it can not only optim?ize enter?prise? inter?nal manag?ement?, the enter?prise? exist?ing resou?rces, also can make the enter?prise? throu?gh the power?ful combi?natio?n and fully? explo?it and use all the enter?prise? the resou?rces can be explo?ited to achie?ve recip?rocal? advan?tages? in compe?titio?n and coope?ratio?n, achie?ve the goal of joint? enter?prise? win-win. Suppl?y chain? manag?ement? for enter?prise? can bring? more econo?mic benef?it and more long-term devel?opmen?t space?. Wal-mart as the world? is the head of the retai?l trade?, depen?ding on the super?ior condi?tions?, and alway?s belie?ves the custo?mer is the god, i