[管理学]Week10.pdf

Agenda (Week 10) • Feedback and comments on group presentation • Written communication - Writing: macro and micro issues - Report writing - Persuasive writing • Writing: macro and micro issues • Case discussion: Craigstone Corporation Fudan, Xu Huizhong 1 Thank you for your hard work Fudan, Xu Huizhong 2 A checklist on group work • Team work (process, structure, decision-making, task functions and team maintenance functions) • Scenario memo (intended audience, situation, benefit statements – selling points) • Likely lines of questioning • Presentation strategy and structure • Delivery skills • Slides and other visual aids (e.g. yourself) • QA handling Fudan, Xu Huizhong 3 Check: Task functions • Initiating • Information seeking and giving • Opinion seeking and giving • Clarifying and elaborating • Summarizing • Consensus testing Fudan, Xu Huizhong 4 Check: Building and maintenance functions • Harmonizing • Compromising • Gatekeeping (someone overactive?) • Encouraging • Diagnosing (process, feeling, conflicts) • Standard setting and testing • Group learning Fudan, Xu Huizhong 5 Some shared issues • Be concise • Wrap up • Purpose appropriate to audience • Eye contact Fudan, Xu Huizhong 6 Feedback and comments on informal group presentation Fudan, Xu Huizhong 7 The importance of business writing