[管理学]浙江大学跨文化管理 Introduction.ppt

张刚峰 《跨文化管理》 Cross-Cultural Management: An Introduction Dr. ZHANG Gangfeng Gangfeng.zhang@zju.edu.cn Objective of Learning The main objective of this course is to teach student with basic ideas about cross cultural management and its impacts in business operation. Students are expected to learn the diversities of national culture and different behaviors under different culture background, as well as different organizational structure, leadership, and employee motivation relevant to culture difference. Thus to equip the students with sensibility to cross cultural problem in international business and management. Note: Is culture a problem? Car for Wedding or car for Funeral? Structure of Teaching Introduction: The arising of Cross Cultural Management (2H). Chapter 1. The content of culture and its different expressions(2H). Chapter 2. Interpreting Culture and Behavioral structure; (6h). Chapter 3. Cross Cultural Communication Negotiation (2h). Chapter 4. Culture and Corporate Strategy; (4h). Chapter 5. Culture and Human Resource Management(2h). Chapter 6. Transnational Mgmt. and “Cross-National” Manager (2h) Case Analysis and Discussion (4h) Chapter 7. Intl. Management and “Multi-Culture” Team(4h) Chapter 8. “Global” Organization and Culture; (2 hours). Conclusion: Management under Chinese Cultural Context(2h). Textbook 陈晓萍，《跨文化管理》，清华大学出版社，2005 Materials for Further Reading Hofstede, Geert. Culture’s Consequences: International Differences in Work-Related Values. Beverly Hills, CA: Sage. 1980 Hofstede, Geert Culture and Organization: Software of the Mind, MaGraw-Hill, 1991. Schneider, Susan C. and Jean-Louis Barsoux. Managing Across Cultures. London: Prentice Hall. 1997 Trompennaars, F., Riding the wave of Culture: Understanding cultural diversity in business, London: Nicholas Brealey, 1993 (中文翻译版, 华夏出版社，2003) Redding, S. Gordon; The Spirit of Chinese Capitalism. Berlin and New York: Sage, 1993. Wellford W. Wilms, et al, “Cultural Transformation a