大学英语课件：micro-film：Born in spoof Die in advertising.ppt

Born in spoof Die in advertising By Potter Born in 1974 From Wuhan City Hubei Province Occupation：author of electronic music and video ?Masterpiece: A Murder Caused by Mantou《一个馒头引发的血案》(play1) Hu Ge (胡戈） Style: spoof(恶搞)， using satiric elements similar the Simpsons（ 《辛普森一家》 ） Origin: a new film, “The Promise“(无极) by famed director Chen Kaige. Features: the king becomes manager Wang, who runs a money-losing recreational center.（长期亏损娱乐城的王经理） The queen is the assistant manager. The slave is a city clerk.?(城管) A month after Hu posted the video on the Web, millions of Chinese, nearly everyone on the Internet, had seen it. Young Chinese especially found themselves in tears of laughter over. When asked on a S forum, which film do you like better, Mantou or The Promise? 88.9 percent said Mantou . All the movies of the spring festival didn‘t touch our minds or hearts. But Mantou was better than all the films of the spring, and made up for them. Complete story Short production cycle (制作周期) Short play time Taking the network as the main communication mediumese The source is the author’s interests The difficult period Range from 2006 to 2009 Performance Clicks rates(点击率) are high ,however, the author can not gain any profits The number of works is very low The difficult period Reasons Video website just started Blockbuster-style(大制作）could be watched on the internet The movie theme is narrowed in spoof The internet speed was very slow The turning point In September of 2009, The China Alliance Against Video Piracy was founded The State Administration of Radio ordered to crack down on video website piracy The price of the copyright was soaring (飙升) Duration: 2009~2011 Humor Wacky（搞怪） A micro-film that shows in a humorous way Irony the bad phenomenon in the real world Spoof the famous movie or TV play Use a special form to make fun of the fashion elements The most well-known style Micro-film recommend: Do People Need Thick Road 《做人要厚道》（play2） Invisibl