英菲尼迪2014年优质机场户外资源20131127课件幻灯片.ppt

Summary Thank You. * * * * * * * Motor Show, I-CHN,2013/08/07 Motor Show, I-CHN,2013/08/07 * OOH Resource Proposal (urgent resource) Status update Dentsu Nov 27, 2013 Beijing Create “compelling/can’t be missed” journey by Infiniti, whenever and wherever. Airport Express Check-in counter Boarding Pass Departure Area Arrival Hall New location Airport ExpressLocation Map * LED Location Close to toll gate Format 2-sided panels Size 25.6m（W）× 8.64m（H)/side Traffic 200,000/day Newly upgraded Airport Express Live Shoot Net Cost 13MIL (6 months) Discount volume 55% off Availability starts Nov 21, 2013 Over 26MIL for one year LED Score:4.16 T3 Check-in CounterLocation Map * Vertical light box Location Check-in counter (H K) Format Double-sided vertical light box Size 4.6(H)m*1.82(W)m/side Traffic 39,000/day Package 2 3 3 3 Package 3 occupied by 农业银行 Main corridor to security check K岛 国航; 山东航空; 四川航空; 大连航空; 上海吉祥航空 J岛 京沪空中快线(北京-上海); 城市快线(北京-深圳); 城市快线(北京-青岛); 国航快线(北京-杭州, 北京-重庆, 北京-成都, 北京-广州) H岛 国航; 深航; 四川航空; 山东航空; 大连航空; 上海吉祥航空 F岛 国航国际值机 E岛 德国汉莎; 波兰航空; 泰国航空; 新加坡航空; 北欧航空; 卡塔尔航空; 奥地利航空; 马来西亚航空 T3 Check-in Counter Live Shoot 3 3 Net Cost 9MIL (6 months) Discount volume 25% off Availability starts Feb 11, 2014 Vertical light box 18MIL for one year Score:3.73 * Motor Show, I-CHN,2013/08/07 Boarding Pass Folder Boarding Pass Distribution and sample shoot Distribution First-class, business-class and platinum card VIP travel with China airline Format Boarding Pass Folder Size 214(W)mm ×98(H)mm Traffic 3300-3600 copies/day, distributed only in BJ Capital Airport.  Boarding Pass Distribution and sample shoot Net Cost 9.6MIL (1 year) Availability starts Jan, 2014 Boarding Pass Folder Score:4.04  T3 Departure Hall Location Map BJT3-3 BJT3-2 Departure Hall – Newly built Domestic departure Domestic departure Int’l departure Location Departure Hall Format 2 light boxes (one-sided panel) Size 2.33m(H)×6.77m(L)=15.77m2/panel Traffic 100% cover international departure passengers. T3 D