企业如何提高知识型员工的忠诚度_精品.doc

PAGE PAGE 1 东 莞 理 工 学 院 本 科 毕 业 论 文 毕业论文题目：如何提高知识型员工的忠诚度 学生姓名：林伟平 学 号：200742105215 系 别：工商管理系 专业班级：工商管理2班 指导教师姓名及职称：黄忠老师 起止时间：2011年01月—2011年6月 摘要 在经济高速发展的时代，企业的人力资源管理面对更多的是知识型员工。知识型员工忠诚度的高低对企业的生存发展至关重要, 它决定了一个企业竞争强弱。近些年来，知识型人才流动速度在加快。而知识型员工对企业的忠诚度在降低。因此如何对知识型员工进行忠诚度培养, 充分发挥他们的潜能，已经成为企业人力资源管理工作的重点。本文简述了知识型员工的内涵和特征，分析了知识型员工忠诚度缺失的原因，进而提出了提升企业知识型员工忠诚度的对策。 关键词：知识型员工　　忠诚度　　对策 Abstract In this era of rapid economic development, what the enterprises have to face is the knowledge staff in terms of human resources management. The high-low level of knowledge staff loytality plays a crucially important part in the development of the interprises, which, means the strength or weakness of an enterprise. Recent years have witnessed the acceleratingly rapid flow of the knowledge staff, however, the loytality of knowledge staff seems to decrease. Thus, how to boost the loytality of the knowledge staff in order to help them to fully perform their potential becomes the key point of the human resources management of an enterprise. his paper gives a brief discuss on the connotation as well as the character of the knowledge staff. Based on the detailed analysis why knowledge staff lack loyality, measures to improve the loyality of the knowledge staff are also put forward. Key words: Knowledge Staff；Knowledge-type Employees Loytality；Measure 目录 1.前言……………………………………………………………………1 2.知识型员工的概念及其特征…………………………………………1 2.1知识型员工的概念……………………………………………………..1 2.2知识型员工的特征……………………………………………………..1 3.知识型员工忠诚度下降的现状……………………………… ……...2 3.1流动率高，跳槽频繁…………………………………………………...2 3.2主动性下降…………………………………………………………2 3.3收受回扣………………………………………………………………2 3.4泄露机密………………………………………………………………2 3.5身兼数职………………………………………………………………2 4.知识型员工忠诚度下降的原因………………………………………3 4.1知识型员工个人因素……………………………………………………3 4.2企业方面因素…………………………………………………………..3 5.提高知识型员工忠诚度的策略………………………………………4 5.1实行有效招聘策略……………………………………………………...4 5.2尊重知识员工的价值导向，满足他们自我实现的需要……………………5 5.3完善企业的用人机制，为知识型员工提供广阔的发展空间………………5 5.4合理的岗位授权………………………………………………………..6 5.5构建和谐的企业文化……………………………………………………6 5.6