为个性化IPTV建立一个智能的宽带网络redback.ppt

* Confidential Building a Smart Broadband Network for Personalized IPTV Simon Williams Vice President, Sales and Operations APAC 2 Confidential Convergence is Critical “The Broadband economy depends on the strength of converging networks” – F. Duane Ackerman, BellSouth CEO 3 Confidential Video Conferencing Service Revolution Gaming Peer To Peer PVR Internet Instant Messaging VoIP VOD Millions Source: Pacific Crest Millions Source: Morgan Stanley Billions 4 Confidential 1 Billion+ streaming video and music sessions Over 1 billion paid music Downloads in 2005 Google introduces downloadable TV 240MM+ downloads;60MM+ users in 225 countries; 150,000 new users/day Xbox Live 2MM+ active users 40 20 0 Xbox 360 includes Xbox Live Worldwide IPTV Subscribers Forecast 80 60 2008 2009 2010 2006 2007 Worldwide Wireless Subscribers 1 0.5 0 2.5 2 1.5 1999 2000 2001 2002 2003 2004 2005E New Services are Gaining Momentum Worldwide Broadband Subscribers 0 300 200 100 2001 2002 2003 2004 2005 2006E 2007E 2008E *Source: IFPI 5 Personalization of Services Enabled by Distributed Intelligence with Centralized Control Confidential Value-Added Services Policy Management Seamless Access to All Services Individual Subscriber Profile Subscriber Profile IP Address Users Services QoS Bandwidth Bandwidth 6 Confidential Multi-Service Network Challenges Bandwidth Increase (Gbps) 1.7 7.5 11.5 30 132.8 VOIP IPTV Gaming HS Data VOD Low High Med High HS Data Gaming High High Med High VOD VOIP High Med IPTV Jitter Latency Traffic Patterns Change Video Data VOIP Gaming Time Network Performance Importance Note: Bandwidth requirements based on 100,000 customers Source: Heavy Reading 7 Confidential Triple Play Networking Technology Advancements Next Generation Service Edge Routers Programmable ASIC technology enabling “upgradeability” of data equipment Modul