外贸业务知识串讲.pptVIP

Foreign trade procedure 外贸业务知识串讲  Customer developing 客户开发 1. Traditional way such as introduction by middleman 2. Exhibition like Canton trade fair 3. B2B Website such as Global source 4. Other ways Customer developing letter 客户开发信 To introduce your company and products to your latent customers with a simple polite but efficient letter. It should include your catalogue price list if necessary . 客户开发信需包含公司、产品等基本信息，如果需要的话还要包含产品必威体育精装版目录和价目表。 Enquiry 询盘 Customer will ask all suppliers to give best offer in very short time . So not only the price but also the quotation and sample time is the No.1 thing here . 客户会要求所有的供应商在最短时间内给出最有竞争力的报价。在这个阶段没有价格优势的、报价太慢的、以及样品发送时间比对手慢的企业将首先被淘汰出局。 Subject: I want to buy the product you are selling on A. Dear Sir, We deal Industrial Chemical Raw materials, Feed Ingredients, Plastic, Hardware , Sanitary and Commodities representing overseas manufactures. ? Presently, we are interested in marketing your products herein Bangladesh. Some of our customers need to import your products particularly Pipe Fittings . Kindly offer us Pip Fittings 2 FCL CFR Chittagong Price. In fact we have good relationship with most of the end users traders. Our in tension to make a long term business relation with you. We are looking forward to receiving your favorable reply soon  Quotation Communication Try to find out the customer’s target price to quote .Try to communicate the payment way lead time . 尽量在沟通中拿到客户所希望的目标价，报出最有利于拿到订单的价格后，务必于客户沟通好大货的交期和付款节点等问题。 S/C=P/O The formal sales contract includes: purchase order no 、trade term price 、payment term 、delivery time 、shipping way 、 discrepancy and claim clause penalty clause.正式合同通常包括订单号、付款方式、交期、走货方式、索赔条款等内容。 Prepare production 备货 To follow up the bulk production process successfully, you should prepare the sample 、the P/I 、C/O 、P/L. 大货跟进的时候要做好样品寄送、大货生产中的问题沟通、出货验货等工作，需准备形式发票、产地证、装箱单等单据资料。 Shipping 走货 To notice shipping colleague forwarder to rent the ship or plan