Principle of Management 课程作业Principle of Management 课程作业.ppt

Panasonic Corporation Panasonic Corporation (パナソニック株式会社 Panasonikku Kabushiki-kaisha?) (TYO: 6752, NYSE: PC), formerly known as Matsushita Electric Industrial Co., Ltd. (松下電器産業株式会社 Matsushita Denki Sangyō Kabushiki-gaisha?), is a Japanese multinational consumer electronics corporation headquartered in Kadoma, Osaka, Japan.[3] Its main business is in electronics manufacturing and it produces products under a variety of names including Panasonic and Technics. Since its founding in 1918, it has grown to become one of the largest Japanese electronics producer along with Sony and Toshiba. In addition to electronics, Panasonic offers non-electronic products and services such as home renovation services. Panasonic was ranked the 89th-largest company in the world in 2009 by the Forbes Global 2000 and is among the Worldwide Top 20 Semiconductor Sales Leaders. Name For 90 years since establishment, the name of the company was always topped with 松下 (Matsushita). The companys name before 1 October 2008 had been Matsushita Electric Industrial Co., Ltd., used since 1935.[5][6] In 1927, the company founder adopted a brand name National (ナショナル Nashonaru?) for a new lamp product, knowing national meant of or relating to a people, a nation.[7] In 1955, the company labeled its export audio speakers and lamps PanaSonic, which was the first time it used its Panasonic brand name.[8] The company began to use a brand name Technics in 1965.[8] The use of multiple brands lasted for some decades.[8] In May 2003, the company made Panasonic its global brand, and set its global brand slogan, Panasonic ideas for life.[9] The company began to unify its brands to Panasonic and, by March 2004 replaced National for products and outdoor signboards, except for those in Japan.[9] On January 10, 2008, the company announced that. (effective on October 1, 2008) and phase out the brand National in Japan, replacing it with the global brand Panasonic (by March 2010).[10] The name change was approved