Intercultural_Business_Communication文档.ppt

7. Discuss with other members of your class the types of communication problems that have occurred when you have interacted with people from cultures different from your own. 8. In small groups, discuss the various ways in which the dominant culture influences and controls the values, attitudes, and behavior of sub-cultures. * Walmart: (学生自己网上找案例） 老师设计3个问题： 1. In its international expansion policy, Wal-Mart followed the advice of Harvard professor Theodore Levitt, whose famous 1983 paper The Globalization of Markets advocated standardization, not localization: “Gone are accustomed differences in national or regional preference,”… and truly global firms sought to “force suitably standardized products and practices on the entire globe.” Should companies stick to a standardized approach or adapt to local markets? * 2. What domestic and global changes are taking place that encourage the international expansion of companies such as Wal-Mart? 3. What other U.S. businesses can you name that have merged with foreign companies or expanded to become multinational in scope? Have you heard of any notable successes or failures? Compare and contrast Walmart Carrefour. * * THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS THANKS * Al Gore (An Inconvenient Truth ,2006), humanity’s role in climate change and the task governments, businesses, and individuals. (Show film) December 2005, an earthquake created a tsunami along the coastal areas of 11 Indian Ocean nations, killing an estimated 230,000 people32 and leaving millions homeless. * October 2005, an earthquake in the Kashmir region, claimed as many as 79,000 lives and forced 3.5 million people into refugee camps. May 2008, an earthquake deva