The_Voice_of_China中国好声音英文介绍评析_news_reportppt课件.ppt

Can you guess what my topic is? Welcome to the Voice of China The series is part of The Voice TV Show and is based on the Netherlands program The Voice of Holland won by Ben Saunders. The Voice is a multinational singing competition television. The series started in the Netherlands as The Voice of Holland in 2010. Many other countries have adapted the format and began airing their national versions in 2011 and 2012. The origin of VOC Popular music More than 40 countries in the world has its own The Voice. Format 赛制 The shows format features three stages of competition. Live Stage Shows In the final phase, the remaining contestants compete against each other in live broadcasts. The television audience and the coaches have equal say in deciding who moves on to the final 4 phase. With one team member remaining for each coach, the contestants compete against each other in the final with the outcome decided solely by public vote. The End Finally, each coach will have his/her best contestant left standing to compete in the finals, singing an original song. From these four, one will be named The Voice—and will receive the grand cash prize of a recording contract. Starting with the U.S. version, the coaches usually perform together in the first episode. The trend of The Voice 其实除了中国之外，全世界都陷入好声音的魅力无法自拔，《中国好声音》的原版“THE VOICE”世界各地开花，《美国之声》、《英国之声》、《澳洲之声》、《韩国之声》、《德国之声》，可以说，全世界都在转椅子。 Actually besides China,people all over the world are obssessed in the charm of The Voice.The original version of The voice of China----The Voice,is becoming popular throughout the world. VOA 在美国版中，选手的来源相当多元，有司机、有军人、有自由职业者，甚至还有专业歌手为他们伴唱。网友发现风靡全美的《美国偶像》中的众多选手也一一亮相《美国之声》。 The Voice of Australia 主持人不播广告。《澳洲之声》的主持人，全程没有播过广告。节目的收益仅仅通过选手歌曲彩铃下载等途径来实现。 The voice of UK The voice of Holland(Kids) brand strategies of VOC 品牌策略 What are the brand strategies that support the The voice of Chinas persistent attraction to the society? 支撑《中国好声音》吸引眼球的品牌策略有哪些? 1. Meeting the needs (迎合需求) The Voice of Ch