地方特色文化旅游商品再设计毕业设计论文.docVIP

工程大学建筑学院 毕业设计说明书 设计题目：地方特色文化旅游商品的再设计 摘 要 科技的进步和经济的发展使得人的物质生活需求已得到了极大的满足，对文化精神情感的需求成了人们生活中不可缺少的一部分。文化旅游产业主要是以生产和提供精神产品为主要活动的服务行业，以满足人们的精神文化需要作为主要目标目标。目前，对文化旅游类产品的设计研发还存在着许多不尽如人意的地方，产品种类单一，地域特征不显著，粗制滥造，实用性不强，缺乏创新等问题，严重制约了文化旅游类产品的健康发展。邯郸文化底蕴丰富历史悠久，可供发掘的文化元素多种，地方特产种类繁多。 本设计要求在充分了解邯郸地区旅游文化产品产业发展现状和相关文化创意产品研发、设计和生产、销售现状的基础上，以“文化”为背景，以“创新”为主线，从历史文化传承和现代生活方式等方面，发现人们对精神文化生活的各种潜在需求，提出较为全面的解决方案。 关键词： 旅游文化 地方特色文化 包装优化设计  Abstracts The progress of science and technology and the development of economy make peoples material needs have been greatly satisfied. The demand for cultural and spiritual feelings has become an indispensable part of peoples life. Cultural tourism industry is mainly to produce and provide the spiritual products as the main activities of the service industry, in order to meet the peoples spiritual and cultural needs as the main goal. At present, there are still many unsatisfactory place in the cultural tourism products design and development, product variety, regional characteristic is not obvious, shoddy, practicality is not strong, lack of innovation etc., which seriously restrict the healthy development of cultural tourism products. Handan rich cultural heritage has a long history, can be used to explore a variety of cultural elements, a wide range of local specialties. This design requires Handan tourism product culture industry development present situation and related cultural and creative products R D, design and current situation of production and sales base in the full understanding, with culture as the background, in order to innovation as the main line, from the historical and cultural heritage and modern lifestyle found people spiritual and cultural life of a variety of potential demand, the more comprehensive solutions. Keywords: Tourism culture local culture packaging optimal design 目 录 摘 要 Ⅰ Abstracts Ⅱ 第1章 绪论 1 1.1课题研究的背景、目的及意义 1 1.1.1选题的背景 1 1.1.2选题的目的与意义 1 1.2文献研读综述 1 1.3课题要完成的主要内容及使用