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关于中国动漫产的多元化扩展战略的研究外文翻译
本科毕业论文(设计)外文翻译
外文题目: An Analysis on the Diversified Extension Strategy for
China’s Animation Industry
出 处: Asian Social Science 2009
作 者: Wenjie Li
Abstract
Based on the current development of China’s animation industry, this article explores the prospect of the diversified extension strategy for it and its industry chain. In addition, some successful cases in the relevant fields home or abroad are taken into consideration to analyze how to facilitate the further development of China’s animation industry in conformity with the reality.
Keywords: Animation industry, Derivative product, Commercial value
Animation industry is a core industry displaying great potential for development in 21st century. By the 1990s, the export of animations and their derivative products had exceeded that of traditional industries and the values created by animation products and services had ranked 6th in GNP. In Japan and Korea, animations and their derivative products have replaced the traditional industries to become the new pillar products of foreign exchange earning. According to statistics, the whole world has created animations and derivative products worth about $500,000,000,000. Actually, children can be taught by some classical American cartoons about some risks they are expected to cope with during their growing-up course. And it is even mentioned by CCTV that American animations can provide guidelines for education on their kids. It is American people’s self-independence, focus on individual ability, courage, adventurous spirits, openness as well as originality that create today’s American education. Their teachers will see every kid’s talent and encourage them to foster their strengths. As a result, a lot of successful talents have been cultivated, such as over 300 billionaires since 1980 and numerous Nobel Prize winners. This is really the best reflection of what Washing
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