商务英语读 unit 13 商务礼仪.ppt

Unit Thirteen Teaching Objectives 了解各国商务礼仪的差异 了解中国商务文化的特点 了解谈判的技巧 Teaching Emphases business etiquette hierarchical order business culture in China negotiation tips Content Text Fast Reading I Fast Reading II TEXT Business Etiquette  Pre-reading questions 1.How much do you know about international business etiquette? 2. In your opinion, what makes a successful business meeting? Language points breach ----- n. a violation or infraction, as of a law, a legal obligation, or a promise. 破坏，违犯，不履行：破坏或违反一法规、法律责任或一誓言 e.g. a breach of contract / copyright 违反合同/ 侵犯版权 ----- a breaking up or disruption of friendly relations; an estrangement. 决裂：结束或断决友好关系；脱离关系 e.g. a breach in Franco-German relations 法德关系破裂 Language points deal with ----- to do business with 与… 做生意 e.g. deal with foreigners 与外国人做生意 ----- to solve, carry out 解决，处理， 应付 e.g. to deal with enquiries/ complaints 处理各种询问/ 投诉 ----- to be about 涉及，论及，关于 e.g. Her poems often deal with the subjects of death. 她的诗通常是关于死亡这个主题的。 Language points linger -----v. to be slow in leaving, especially out of reluctance; 徘徊：尤指因不愿离开而继续逗留 e.g. We lingered over breakfast on the terrace. 我们在平台上慢条斯理地吃着早餐。 --- to persist: 继续存留： e.g. an aftertaste that lingers. 回味无穷 ---to continue to look at sth or think about sth for longer than usual 持续看（或思考） e.g. His eyes lingered on the diamond ring on her finger. 他的目光滞留在她手指上的钻戒上。 Language points regardless of --- in spite of: 不管 e.g. We will persevere regardless of past failures. 尽管以前我们失败过，但仍要坚持下去 --- with no heed to: 不顾： e.g. freedom for all, regardless of race or creed. 不论民族或信仰的全体的自由 Language points  impeccable ---- a. having no flaws, perfect 无错误的，无瑕疵的，完美的 e.g. impeccable manners/ taste 完美的举止/ 品位 e.g. Her written English is impeccable. 她写的英语无可挑剔。 Language points courtesy -----n. polite behavior. 谦恭有礼：有礼貌的举止行为 e.g. I was treated with the utmost courtesy by the staff.