奥迪汽车-品荐二手车品牌区域营销动首站置换活动.ppt

* * * * * 活动日详细流程 时间 流程 详细内容 14:00-15:00 嘉宾签到、品荐、茶歇 暖场视频 15:00 开场表演 舞蹈开场 15:00-15:10 嘉宾移动、落座 暖场视频 15:10-15:13 开场视频 奥迪品荐二手车推广视频 15:13-15:14 介绍到场嘉宾 主持人介绍到场嘉宾 15:14-15:17 奥迪领导致辞（厂家） 奥迪品荐二手车领导致辞 15:17-15:20 总经理致辞（经销商） 经销商总经理致辞 15:20-15:30 奥迪品荐二手车流程演示 15:30-15:33 魔术翻新视频展示 15:33-15:37 舞蹈 机械舞 15:37-15:45 嘉宾互动1 现场对指定车辆进行价格评估 选出1等奖，2等奖，3等奖 15:45-15:55 公布政策 销售总监公布新车政策 15:55-16:05 嘉宾互动2 选出参与互动的体验区车辆评估1等奖，2等奖，3等奖 16:05-16:10 合影 领导合影 Day detailed flow TIME RUNDOWN details 14:00-15:00 Guest sign, recommended products, Coffee Break Warm field video 15:00 Opening act Opening Dance 15:00-15:10 Guests move, seated Warm field video 15:10-15:13 Opening video Audi products recommended used car promotion video 15:13-15:14 Introduced the honored guests Introduced the honored guests 15:14-15:17 Audi Oration (manufacturers) Audi products recommended used car Speech 15:17-15:20 Message from the President (Dealer) General Manager of Dealer Speech 15:20-15:30 Audi products recommended used car process demonstration 15:30-15:33 Magic renovation Video Show 15:33-15:37 Dance Mechanical dance 15:37-15:45 Guests interactive 1 Awards 15:45-15:55 Announced policy Sales Director, announced the new car policy 15:55-16:05 Guests interactive 2 Awards 16:05-16:10 Group photo Group photo 暖场视频：Warm field video 为了让来宾更好地了解“奥迪认证二手车”，特别播放“奥迪认证二手车”的宣传片，使得嘉宾第一时间了解和感知核心内容。加强奥迪品牌宣传。To allow visitors to better understand the Audi certified used car special play Audi certified used car commercials, so guests first time to understand and perceive the core content. Strengthen the Audi brand promotion. 详细流程-重点环节展示 品荐二手车嘉宾互动： Guests interactive products recommended used car: 详细流程-重点环节展示 嘉宾在签到后会对二手车品荐互动区的车辆进行一次评估，并在我们的评估问卷上给出自己的评估建议。After guests sign will hand car vehicle products recommended interactive areas carry out an assessment and give its own assessment of the recommendations in our assessment questionnaires. 现场选出6位幸运嘉宾，到台上与评估师一起进行互动，并选出最接近专业评估答案的1,2,3等奖Site selected six lucky guests, to the stage to interact with