关于必胜客报告.ppt

The Feasibility Report on the Opening of a Pizza Hut Franchisee in the Dushu Lake District Class ACC AD 1 Daisy 140208107 Allison 140208106 Sara 140208126 Jessie 140208120 Kobe 140208133 （Lecturer：Aaron Chen） Feasibility study Every restaurant in the pizza hut to highlight leisure atmosphere all?the?restaurants?have?increased?abstractionism?Western?murals,?fireplace?like?the?the?cake?table,?everywhere?visible?kitchen?small?toys,?tailored?to?the?white-collar?youth?dining?the?many?games. While in the service It is because of this series of happy elements, so that the spirit of the brand can be reflected in the details, so that a foreign brand in the ancient Chinese earth to take root. Investment estimation 　　 provide a stable abundant supply goods supply security priced zero inventory risk Monopoly chain 1. image of the right to use 2. performance return award 3. safety exit right 4. Pizza hut to join the priority to renew 4. Recommendations Each for the total investment in more than 200 million yuan Customer were mainly elderly people Here have more school. Need for improvement, For example 1 should increase publicity activities 2 to promote more promotional activities to attract consumers, 3 increase product type 4 improve service quality 5 introduction of special packages * Investigation of the advantages and problems of the Pizza Hut, make a questionnaire survey Kobe The investment evaluation and recommendation of the pizza hut, designed a questionnaire Sara Investigation of the characteristics of the Pizza Hut, make a questionnaire survey Jessie Do the Pizza Hut background, make a questionnaire survey Allison Summary of the entire report, analysis of the data to draw conclusions, the design of the questionnaire, to help the team member to complete the task Daisy Table of contents Summary ……..…………………………………………. .2 1.Introduction ………