大庆石化总厂发展战略研究（二）.docVIP

哈尔滨工程大学硕士学位论文 哈尔滨工程大学 硕士学位论文 大庆石化总厂发展战略研究 姓名：栾士伟 申请学位级别：硕士 专业：工商管理（MBA) 丨导教师：肖振红ABSTRACT As Chinas accession to the WTO and the new upsurge of developing northeast rise, our country has already developed the slope of carrying on the policy to the Northeast. At present the international and domestic environment are favorable to the development of the Northeastern enterprise. Heilongjiang Province and Daqing municipal government are also building the good economic development environment for the development of the Daqing petrochemical complex. However, comparing with big petrochemical industry enterprise abroad, Daqing petrochemical complex still has very great disparity. And there are a lot of questions in the developing course of Daqing petrochemical complex. Under the new situation，how to seize the opportunity and to develop are the best important problems to be solved urgently in front of Daqing petrochemical complex. Setting out with the angle of developing strategy and the industry of Daqing petrochemical complex and based on the analysis of the internal and external environment of Daqing petrochemical complex，this thesis analyzes Classifically and appraises the industry of Daqing petrochemical complex according to the affiliated industry of speciality (the products), and points out the advantage and disadvantage, opportunity and threat of the Daqing petrochemical complex. Then puts forward Daqing petrochemical complex: makes larger and stronger partly， makes special and precise partly, develops steadily partly，withdraws from a part progressively and puts forward concrete suggestions to strategic implementation. Key words: competition; Developing strategy; environment analysis 哈尔滨工程大学 学位论文原创性声明 本人郑重声明：本论文的所有工作，是在导师的指导 下，由作者本人独立完成的。有关观点、方法、数据和文 献的引用已在文中指出，并与参考文献相对应。除文中已 注明引用的内容外，本论文不包含任何其他个人或集体已 经公开发表的作品成果。对本文旳研究做出重要贡献的个 人和集体，均已在文中以明确方式标明。本人完全意识到 本声明的法__结果由本人承担》 作者（签字 曰期年月日 第1章绪论 随着中国加入WTO和新的幵发东北的热潮兴起，国家已经向东北幵发 进行了政策性的倾斜，如何抓住机遇，发展自己是摆在东北各企业面前的亟 待解决的问题。