黄山某旅游项目商业实施计划书.doc

WORD文档下载可编辑 PAGE 专业技术资料分享 目 录 TOC \o 1-3 \h \z HYPERLINK \l _Toc177039644 投资要点 PAGEREF _Toc177039644 \h 7 HYPERLINK \l _Toc177039646 1 项目概况 PAGEREF _Toc177039646 \h 9 HYPERLINK \l _Toc177039647 1.1项目公司简介 PAGEREF _Toc177039647 \h 9 HYPERLINK \l _Toc177039648 1.1.1注册情况 PAGEREF _Toc177039648 \h 11 HYPERLINK \l _Toc177039649 1.1.2股本结构 PAGEREF _Toc177039649 \h 12 HYPERLINK \l _Toc177039650 1.1.3企业组织结构 PAGEREF _Toc177039650 \h 13 HYPERLINK \l _Toc177039651 1.1.4重大经营决策程序与规则 PAGEREF _Toc177039651 \h 16 HYPERLINK \l _Toc177039652 1.1.5重要财务决策程序与规则 PAGEREF _Toc177039652 \h 17 HYPERLINK \l _Toc177039653 1.1.6对高管人员的选择考评和激励约束机制 PAGEREF _Toc177039653 \h 18 HYPERLINK \l _Toc177039654 1.1.7内部控制制度评价 PAGEREF _Toc177039654 \h 18 HYPERLINK \l _Toc177039655 1.2项目内容介绍 PAGEREF _Toc177039655 \h 19 HYPERLINK \l _Toc177039656 1.2.1项目建设概况 PAGEREF _Toc177039656 \h 19 HYPERLINK \l _Toc177039657 1.2.2项目主要内容 PAGEREF _Toc177039657 \h 19 HYPERLINK \l _Toc177039658 项目工期：三年。 PAGEREF _Toc177039658 \h 19 HYPERLINK \l _Toc177039659 1.2.3项目规划图 PAGEREF _Toc177039659 \h 21 HYPERLINK \l _Toc177039660 2 项目投资环境 PAGEREF _Toc177039660 \h 22 HYPERLINK \l _Toc177039661 2.1项目所在地概况 PAGEREF _Toc177039661 \h 22 HYPERLINK \l _Toc177039662 2.1.1歙县概况 PAGEREF _Toc177039662 \h 22 HYPERLINK \l _Toc177039663 2.1.2深渡镇概况 PAGEREF _Toc177039663 \h 24 HYPERLINK \l _Toc177039664 2.2 当地旅游投资环境 PAGEREF _Toc177039664 \h 26 HYPERLINK \l _Toc177039665 2.2.1行业管理体制 PAGEREF _Toc177039665 \h 26 HYPERLINK \l _Toc177039666 2.2.2歙县主要旅游资源 PAGEREF _Toc177039666 \h 27 HYPERLINK \l _Toc177039667 2.2.3投资成本分析 PAGEREF _Toc177039667 \h 31 HYPERLINK \l _Toc177039668 2.2.4项目投资政策 PAGEREF _Toc177039668 \h 32 HYPERLINK \l _Toc177039669 3 项目产品市场分析 PAGEREF _Toc177039669 \h 34 HYPERLINK \l _Toc177039670 3.1我国旅游行业分析 PAGEREF _Toc177039670 \h 34 HYPERLINK \l _Toc177039671 3.1.1旅游业总收入12年间CAGR为16.15% PAGEREF _Toc177039671 \h 34 HYPERLINK \l _Toc177039672 3.1.2中国旅游业得到了全面复苏