会展策划概述、流程、立项策划与可行性分析(精品·公开课件).ppt

Hi! Im Lindsay Pellegrino with Just Perfect Event Planning for A, and Im here to talk about event planning basics. Plan Your Event Budget Clients never really give you a budget - they never really give you a number. So we kind of sit down and see what theyre most interested in, what they want to focus on, and we kind of work from there - we kind of do a line budget with them. Rentals are huge. This big tent in the background is probably one of your biggest costs for today, as well as - because were at a track - insurance is another large liability, depending on the number of people and the tasks that are going on in the day. And food - food and alcohol, food and beverage is one of your largest costs as well. Get the Event Sponsored Sponsorships really depend on the type of event that you are throwing. If you are throwing a charity / non-profit event, you pretty much rely on sponsorships to cover all your costs as well as make money for the charity youre covering. Anytime you can have a sponsor, it really cuts down any of your costs. I highly recommend getting a sponsor. Pick Your Event Date(s) Setting a date for your event can really rely upon what the event is, what the clients interest is. Also, cost wise, if youre going to do a mid-week event, your costs are going to be substantially lower than an evening on a weekend, on a Friday or Saturday night. You should always have a contingency plan for your event - if the weather isnt suitable, you need to have a tent option or an indoor option for your event if its outdoors. Also, a tentative reschedule of the date as well. Choose an Event Location When you are deciding on your venue, you really need to figure out what the event entails. First, how big is your guest list? Will the venue hold enough people? Do you want a music venue? Does it allow for proper sound for that event? Does it allow for proper lighting of an event? Is there ample parking for your event? Cut Corners Carefully When budgets are really tight, you