一带一路背景下我国跨境电商的SWOT分析.docVIP

一带一路背景下我国跨境电商的SWOT分析 论文夕卜文题目： SWOT analysis of cross-border electronic business under the background of belt and road 论文主题词：一带一路跨境电商贸易结构 外文主题词: One Belt and One Road Cross-border electronic commerce Trade structure 性声明 本人呈交的毕业论文，是在导师的指导下，独立进行研究工作所取得的成果，所有数 据、图片资料真实可靠。尽我所知，除文中己经注明引用的内容外，本毕业论文的研宂成 果不包含他人享有著作权的内容。对本论文所涉及的研究工作做出贡献的其他个人和集 体，均己在文中以明确的方式标明。本毕业论文的知识产权归属于培养单位。 木人签名： 日期: 摘 要 加快推进“一带一路”建设，是党和政府的伟大战略构思，“一带一路”战略是建立 在统筹兼顾国内外经济局势的基础上提出的，对于加快屮国经济的发展、探求新的经济增 长方式有着关键的导向作用。在“一带一路”战略实现过程屮，依托互联网技术和跨境电 商成为国家关注的重点领域之一，为中国跨境电商产业的发展创造了吋代契机。 该课题通过对当前屮国跨境电商的发展现状及特征、屮国跨境电商发展屮面临的障 碍，以及运用SWOT分析法对屮国跨境电商发展过程屮的优势、劣势、机会和威胁进行科 学分析，达到跨境电商的发展策略与冇关的内部环境和外部环境协同的0的，提出可行的 对策，对加快跨境电商发展新一轮高潮，对屮国改善贸易结构、提高发展质量有着重大的 现实意义，从而进一步推动当前跨境电商的快速发展。 关键词：一带一路跨境电商贸易结构 ABSTRACT Accelerate ’’One Belt and One Road’’ construction is a great strategic conception of the party and the government, One Belt and One Road” strategy is based on balanced economic situation at home and abroad presented for speeding up China’s economic development，explore new economic growth It has a key role in guiding. In One Belt and One Road’’ strategy implementation process, relying on Internet technology and cross-border electricity supplier has become one of the key areas of national concern, has created an opportunity for the development of China era of cross-border electricity supplier industry. The issue on the status of development of China’s cross-border electricity supplier and characteristics of the current, cross-border barriers to Chinese electricity supplier development in the face，as well as SWOT analysis of Chinese cross-border electricity supplier in the development of strengths，weaknesses，opportunities and threats scientific analysis，to cross-border electricity supplier development strategy with the internal and external environment for the purpose of collaboration propose appropriate measures to accelerate the development of a new round of cross-border electricity supplier climax of China to improve the trade str