商务英语精读教学案.doc

. PAGE .页脚 Unit One (1) Content Text: The Nature of Business Teaching Aim 1. Learn something about basic concept of business. 2. Talk something about business. Important Points Comprehend the meaning of the article. 2. Get familiar with the key words or phrases: Production生产, manufacture大量制造, service, 服务merchandise买卖, trade贸易, land土地, labor劳动, capital资本, distribute分发, entrepreneurship企业家素质, accomplish完成, perform表演，实行, go bankrupt破产, creditor债权人, venture（有风险的）工作项目, profit利润; relateto/with将联系起来, be extractedfrom从中提取, be responsible for对负责, makeof value使某物更有价值, look for寻找，decide on做出决定，up to 直到，refer to, 提到，涉及， pay for为而付钱, distributeto/among在中分发， 分销，分配。. Difficult Points Talk about some words, phrases or expressions about business; There are many new words in the text; Translate some difficult sentences of the text. Teaching Methods 1. Discussing some terms about business; 2. Repeating and translating the new words; 3. Explaining the text and making some examples. Teacher’ Book 7; Page 24. Procedure 1. Warm-up; 2. The first part (Paragraph 1—6 ) of the text: new wordstextquestions; 3. The second part (Paragraph 7—9 ) of the text: new words textquestions; 4. Sum up and order homework. Homework 1. On Exercise-Book: Copy some new words about one page tidily; 2. Read the new words correctly and read the text repeatedly; 3. Do the exercises: No. II.15 and No. III.110, on 10, Textbook. Time 90 minutes Part One: 15 minutes Page 2: Warming-up Work with your group and think out as many words, phrases or expressions as possible about business. (Teacher’s Book: Page 24) People or Organizations Engaged in Business: Company, firm, enterprise, joint-venture, corporation, individual company, collective factory, private company, conglomerate集团企业，manager, merchant, salesman, businessman; Places to Conduct Business Activities: Market, department store, supermarket, stock exchange, hotel, restaurant, bank; Other Terms Frequentl