GX新闻网发展战略研究-工商管专业毕业论文.docx

GX新闻网发展战略研究-工商管专业毕业论文.docx

  1. 1、本文档共72页,可阅读全部内容。
  2. 2、有哪些信誉好的足球投注网站(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
  3. 3、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载
  4. 4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
查看更多
GX新闻网发展战略研究-工商管专业毕业论文

GUANGXI GUANGXI NEWS NETWORK DEVELoPMENT STRA,rEGY RESEARCH ABSTRACT Along with the Chinese economy enters the new normal,transformation and upgrading of traditional manufacturing, and national vigorously promote the development of cultural industry, media industry has win a major development oppommity.Wim the maturity of Internet technology, Internet and deep collection of all levels of social and economic life, constantly refresh the social each industry formats,profoundly changing the pattern of the media industry at the same time.The spread of the network media gradually from the simple platform become combines content, relationships, services in one integrated system. Internet has appeared oligarch competition,in the”platform”for the king and of the Internet under the rules of the game, a single product,profit model of the single, rigid news website obviously can not adapt to the fierce market competition, both influence of dissemination of news and advertising share, ale subject to severe impact fxom commercial web sites.In this paper,under the above background,the internal and external environment of the survival of Guangxi news system analysis,to explore from the system within the media market development strategy in the transformation of Intemet companies.This paper tries to the strategic management theory and media practice combining with the study, through Guangxi news case study for the development of network media in the new situation. This article mainly to enterprise stmtegic management theory as the guiding ideology, using strategic analysis tools,combined with the actual situation of Guaugxi news,in-depth analysis Was carried out on the interior and exterior environment of Guangxi news,puts forward the overall strategy of diversified development.Basic framework of the thesis is mainly divided into five parts:the first part is introduction;The second part of the external environment analysis of the Guangxi news;The third part of the internal environ

文档评论(0)

186****0507 + 关注
实名认证
内容提供者

该用户很懒,什么也没介绍

1亿VIP精品文档

相关文档