技术纪实务.ppt

* * * * * * * * * * * * * * It is easiest to think about our business in these three stages The first - - expanding the portfolio - - provides the raw material for our business we look for the markets that would benefit from new technology and where there is high commercial potential we target technologies and technology areas to meet those needs we then look for the people, the researchers, the research groups, the companies that may have the solutions and persuade them that we can create greater value from their technologies than they could unaided We add value in two main areas: the first is developing the IP assets - the patents. Very simply, we understand patents, how to creat a strong patent portfolio and how to make money from it. Usually we create a much stronger patent position than where we started. We often create value when what we were handed was potentially valuable, but the key building blocks were either absent or flawed The second is the development of the technology itself, where increasingly we fund some further development work, taking the technology a bit further In parallel we are working on the commercialisation strategy, choosing which route to go down, whether there are obvious partners. Whether we should go it alone for a while. Deciding which global markets are the priorities. Finally, we make money from a variety of commercial routes - - through the annuity streams we create from royalties on sales, from revenues from joint ventures and from realisations from our equity investments. And this year we have revenues from all three. * * * * * * * * * * * * * * * * * * * * * * 知识产权管理 专利文献专业查询与分析 知识产权咨询 知识产权 知识产权保护 案例一：TELEMATICS项目 * 客户要求 韩国GISsoft： 在中国建立合作伙伴关系 要求收回其前期的风险投资：1000万美元 * 分 析 要点 Highlights 合作：是国内公司与国外公司技术转移的最有效的方式。这是对外宣传的重点 收回风险投资：1000万美元，应该是客户股东的期望值，是溢价值。 分解： 国内合作总投资 1000万美元 前期投资：以技术转让费为主 * 实际操作 相关查询 组建团队 项目分解 * 相关查询 政策查询 外商投资指南：发改委、商务部 各地科技及对外政府机构：支持的产业及技术引进目录 技术查询 专家访谈、网络查访 市场查询 产品市场需求程度、成熟度、周期 * 组建团队 专业技术熟