2007年盐城市项目产品定位策划报告.pdf

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2007年盐城市项目产品定位策划报告.pdf

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目录前言 ······································································································ 2 第一章项目宏观环境分析····································································· 3 一、城市概况·····················································································································3 二、经济发展·····················································································································5 三、城市行政区划·············································································································8 四、结论·····························································································································9 第二章房地产市场综述······································································· 10 一、盐城房地产市场概况·······························································································10 二、产品品质分析···········································································································12 三、其他影因素分析·······································································································13 四、结论·························································································································14 五、个案分析···················································································································15 第三章项目定位 ·················································································· 23 一、整体规划方案定位···································································································24 二、建筑设计定位···········································································································27 三、户型设计定位·····························································································