我国农业类节目的现状研究(1).docVIP

. .. 浙 江 农 林 大 学 研究生课程论文 （2015学年第二学期） 论文题目：农业类节目的现状研究 课程名称：农业传播与应用 任课教师： 吴家森 班 级： 经管研152班 学　　号： 2015703612027 姓　　名： 谢细妹 .. 农业类节目的现状研究 摘要 要实现农业的现代化，需要农业科技的不断创新和发展，需要将现代农业科 技成果准确、及时、便捷地传递到农民手中，转化为现实生产力。 近年来基于我国经济发展不平衡的状态，新的信息技术在广大农村还得不到普及，加上我国农民受教育水平普遍偏低的现状。在我国广大农民接受媒体信息的渠道依然是以电视节目为主。然而从目前的状况可知，电视节目为三农为服务的效果并不如人意。农民不能快速准确的从电视节目中获取所需要的信息。本文通过阅读和借鉴大量的文献，从我国目前农业类电视节目的现状、存在问题、解决建议、发展前景等方面简要的阐述了我农业类电视节目的总体情况。希望通过本文的建议，使电视节目能够更好的服务于三农。 关键词：农民信息获取 农业类电视节目 现状 信息 Abstract To realize the modernization of agriculture, the constant innovation and development of agricultural science and technology, the needs of modern agriculture in time division in timely and accurate technical achievements into the hands of the farmers, conveniently into realistic productivity Based on the imbalance of economic development in our country in recent years, new information technology is not widespread in the countryside, combined with the current situation of the farmers affected by education level is generally low in our country In our country, the broad masses of farmers to the media information channel is still mainly on television However, from the current situation, the TV programs to serve agriculture, rural areas and farmers as the effect is not as good Rapidly and exactly farmers cannot get needed information from television In this article, through reading and draw lessons from a large number of literature, from the current situation of agricultural class television program in our country there are problem solving proposal development prospect briefly expounded I agricultural class televisions overall situation Hope that through this article suggested that enable TV programs to serve agriculture, rural areas and farmers. Key Words Farmers access to information Agricutural TV program HYPERLINK /w/current/ current HYPERLINK /w/situation/ situation Information 一、引言 在新的历史时期如何在农业推广工作中搞好农