从“中国制造”到“中国设计”——浅析工业设计对企业发展的意义.doc

毕业设计(论文)中文摘要 （题目）：从“中国制造”到“中国设计”——浅析工业设计对企业发展的意义 摘要：作为“世界工厂”的中国制造企业，现在面对的世界产业格局已经相当完备，技术的所有者牢牢占据了有利的位置，绝大多数中国制造只好承接价值链底层的工作。这是所有新兴市场在参与全球竞争时都面临同样的挑战。中国企业必须有自己的工业设计，那么无论设计、加工、制造都可以驾驭！一个企业的转型不仅需要大量的政策，金钱，而且更需要大量的工业设计师，他们才是将来企业永久的中坚力量。通过设计来提升自身的市场地位及在产业链中的角色，是新兴市场里崛起世界级企业的重要成长途径。所以说加强工业设计是现代企业的必修课。首先了解中国设计的现状，其次要知道他的制约因素，这样才能提出正确全面的实施建议。 关键词：中国制造 中国创造 工业设计 企业 市场竞争 毕业设计(论文)外文摘要 Title ：From Made-in-China to Designed-in-China—A Brief Talk on the Significance of Industrial Design in Enterprise Development Abstract： As the world factory of Chinese manufacturing enterprises, now facing the world industry situation is quite complete, technical owner firmly occupy the advantageous position, the vast majority of Chinese manufacture had to undertake the value chain of the underlying work. This is all emerging markets in the global competition when they face the same challenges. Chinese enterprises must have their own industrial design, so regardless of the design, processing, manufacturing can control! A transformation of enterprises not only need a lot of policy, money, but also requires a large amount of industrial designers, they are the backbone of future enterprise permanent. Through the design to enhance their market position and in the industrial chain in the role, is the emerging market saw the rise of world-class enterprise important development way. So strengthening the industrial design is a required course of modern enterprises. First understand the Chinese design present situation, then to know his constraints, so as to put forward the suggestions of correctly in the round. Key words： made in China industrial design Enterprise market competition  目录 1 引言 1.1 中国制造定义及现状 1.2 中国制造与企业发展 1.2.1 中国制造企业普遍缺少的是广泛的消费者的信赖 1.2.2 中国制造企业粗滥制造自毁其身 1.2.3 中国制造企业忽略民族品牌 2 从中国制造到中国创造 2.1 中国创造的产生 2.2 中国创造与工业设计 3 工业设计的现状及发展 3.1 国内工业设计的现状 3.2 我国工业设计发展的主要制约因素 3.2.1 3.2. 3.2. 3.2. 3.2. 4 工业设计对企业发展的意义 4.1 工业设计在企业中的